Process

Rendering vs. Reality

If you follow the A/E/C industry, you may have noticed that the term “rendering” is thrown around casually these days. It can be hard to distinguish the inspiration for a project from the plans for the real thing. It’s no secret that the design process varies heavily from client to client, project to project, but…

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Remember elementary school, when you were asked to draw something for class? You got out your crayon box and let your imagination take over.  You drew grass and flowers and a sun, or a house with a front door and four windows. You mentally put yourself into that piece of paper and went to town. …

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